Prima just keeps on growing

We bring to life to our employee value proposition. Also, we became structurally profitable, reaching a positive Adj. EBITDA of c.€29M.

We launch in two new markets: the UK and Spain. Plus, The Carlyle Group becomes our newest shareholder.

As well as car insurance, we expand into home and family insurance.

And all within just five years of trading.

To help us do this, we build a network of intermediaries.

We sign the biggest venture capital deal in Italy to date, securing €100M of investment from Goldman Sachs and The Blackstone Group.

With over 100,000 customers, we decide to start handling all claims ourselves.

In our fast year, we sell over 85,000 policies.

We sign an underwriting partnership with Great Lakes and raise €8M of investment.